Reasons you should be getting paid or asking for compensation, as an influencer.
Influencers' worth as content creators lies in their ability to reach and engage with a large audience on their social media platforms. They have often spent a considerable amount of time and effort building their personal brand and cultivating a loyal following that trusts their recommendations and opinions.
When influencers collaborate with brands to promote products or services, they create sponsored content that reaches their followers and helps the brand reach a new audience. This can result in a significant increase in brand awareness and sales for the company.
In addition, influencers invest in equipment, software, and other resources to produce high-quality content that attracts and retains their followers. They also typically spend a significant amount of time engaging with their audience through comments, DMs, and other interactions.
Like any other form of marketing influencer’s deserve to be compensated for their time and efforts spent in elevating a brand. It will also ensure better, higher quality handover when an influencer is appreciated and paid.
Considering all the above, influencers deserve to be compensated for their time, effort, and influence. They provide a valuable service to brands and create content that is enjoyed and consumed by millions of people around the world.